Importing in Foreign Markets and Market Position
Read Closing Case: Embraer and Brazilian Importing at the end of Chapter 16 and write a three- to four-page paper, excluding the title and reference pages, with a detailed analysis that answers the following:
 
Examine the main benefits of importing products to be used in products of other goods. Present examples of the benefits.
Explain the sustainability of a company like Embraer if it neither exported nor imported products.
Examine the benefits and concerns that can occur when countries use protectionist policies in trade.
Examine whether Embraer should have more of the over 300,000 parts for its planes produced by Brazillian Manuafacturers or should the company continue to pursue outsourcing. Keep in mind the need to establish as manay competitive advantages as possible.
Analyze the impact that government subsidies could have on Embraer’s international competitive ability.
In addition to the required text, provide at least three additional sources to support your point. At least one source should directly discuss Embraer. Your paper should be formatted in APA style as outlined in the Ashford Writing Center.
 
Carefully review the Grading Rubric (Links to an external site.) for the criteria that will be used to evaluate your assignment.
 
 
 
Text
Hill, C.W. & Hult, G.T.M. (2019). International business: Competing in the global marketplace (12th ed.). Retrieved from https://redshelf.com/
 
Chapter 13: The Strategy of International Business
Chapter 14: The Organization of International Business
Chapter 15: Entry Strategy and Strategic Alliances
Chapter 16: Exporting, Importing, and Countertrade
Multimedia
Benjamin, A. (2009, February). Arthur Benjamin: Teach statistics before calculus! [Video file]. Retrieved from http://www.ted.com/talks/arthur_benjamin_s_formula_for_changing_math_education
 
U.S. Department of Commerce. (2011, June 8). Expert advice on exporting from successful companies (Links to an external site.) [Video file] Retrieved from:http://www.youtube.com/watch?v=hkwFsOyHKVU&noredirect=1
 
Wadeworldtrade. (2010, January 29). Get started in the import/export business (Links to an external site.) [Video file] Retrieved from http://www.youtube.com/watch?v=ggVPjuf8vsY&noredirect=1
 
Web Page
export.gov. (n.d.). International buyer program trade show video series (Links to an external site.). Retrieved from http://export.gov/ibp/eg_main_023158.asp
 
 
 
Required Resources
Web Pages
Central Intelligence Agency (CIA). Country comparisons: Exports (Links to an external site.). Retrieved from https://www.cia.gov/library/publications/the-world-factbook/rankorder/2078rank.html
 
export.gov. (n.d.). Export University 101 (Links to an external site.). Retrieved from https://www.export.gov/webinars/eg_main_018595.asp
 
This web page is an excellent resource for tools and strategies for exporting.  It includes data on export markets and contract templates that may assist you in completing this week’s assignment.
International Trade Centre (ITC). (n.d.). Exporters (Links to an external site.). Retrieved from https://www.intracen.org/itc/exporters/

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